Ómnóm Hero Mockup

Ómnóm

Client:

Conceptual

Project Details

Owner

Conceptual

Conceptual

Conceptual

Release date

September 13, 2024

September 13, 2024

September 13, 2024

Services

Logo Design, Packaging Design, Branding, Visual System

Logo Design, Packaging Design, Branding, Visual System

Logo Design, Packaging Design, Branding, Visual System

Duration

2 Weeks

2 Weeks

2 Weeks

Omnom explores how an ice cream brand can mix clean design with a hand-crafted feel. The identity centers on a spiral logo inspired by soft serve, supported by custom squiggly accents and typography built from Oslla. Together these elements create a bold and friendly visual system that captures the movement, texture, and simple joy of ice cream.
Ómnóm Icecream Packaging Design
Ómnóm Icecream Packaging Design
Ómnóm Icecream Packaging Design
This mascot was created for a conceptual Omnom ice-cream brand to bring a playful, character-driven tone to the digital side of the identity. Designed in Adobe Illustrator, the character leans into a cheeky, expressive style, making it ideal for use as a reactionary element on social media. Each facial expression functions like a branded “reaction sticker,” allowing the brand to respond to comments, highlight announcements, or add personality to posts and stories.
Modivo
Modivo
Modivo
We developed a colour scheme built around three core tones: the deep teal #011111, the bright mint #8fffdb, and the playful blue #7fb9ff. Together, these colours create a balance of richness and freshness that suits Omnom’s energetic personality. The palette is subtly inspired by Icelandic winter nights, where dark skies meet crisp, icy hues. Each colour was chosen to feel vibrant and inviting, reinforcing the brand’s focus on flavour, fun, and digital expressiveness. The result is a palette that stands out on social media while remaining adaptable for future brand assets.
Modivo
Modivo
Modivo
The rebranding and design launch led to a 65% increase in social engagement and a 47% rise in online store conversions. Modivo’s bold new identity not only captured the attention of fashion enthusiasts but also strengthened brand loyalty among returning customers.
The rebranding and design launch led to a 65% increase in social engagement and a 47% rise in online store conversions. Modivo’s bold new identity not only captured the attention of fashion enthusiasts but also strengthened brand loyalty among returning customers.
Modivo
Modivo
Modivo

Next
Work

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.