Modivo

Northstar

Client:

Conceptual

Project Details

Owner

Conceptual

Conceptual

Conceptual

Release date

September 13, 2024

September 13, 2024

September 13, 2024

Services

Jersey Design, Branding, Logo Design

Jersey Design, Branding, Logo Design

Jersey Design, Branding, Logo Design

Duration

2 Weeks

2 Weeks

2 Weeks

Northstar is a conceptual esports lifestyle brand exploring clean jersey aesthetics and eco-friendly production. The brand served as a foundation for a full product and brand design exercise aimed at imagining how a modern gaming apparel label could stand out in an evolving market. The goal was to build a distinct identity that feels bold, refined, and sustainably focused.
Modivo
Modivo
Modivo
To create a timeless yet modern visual identity and cohesive product design that resonates with Modivo’s target audience—urban, style-conscious individuals. The aim was to craft a brand that speaks to authenticity and confidence, both in-store and online.
Modivo
Modivo
Modivo
We started by immersing ourselves in the fashion industry trends and Modivo’s vision. The branding phase involved logo creation, color palette development, and typography curation. Simultaneously, we focused on product design details, fabric choices, labeling, and packaging. Each element was designed to reflect the core values of sustainability, elegance, and everyday luxury.
Modivo
Modivo
Modivo
The rebranding and design launch led to a 65% increase in social engagement and a 47% rise in online store conversions. Modivo’s bold new identity not only captured the attention of fashion enthusiasts but also strengthened brand loyalty among returning customers.
The rebranding and design launch led to a 65% increase in social engagement and a 47% rise in online store conversions. Modivo’s bold new identity not only captured the attention of fashion enthusiasts but also strengthened brand loyalty among returning customers.
Modivo
Modivo
Modivo

Next
Work

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.

Ready to Transform Your Vision?

Together we can shape your idea into a design that leaves a lasting impression.